Why Mixer Couldn't Beat Twitch

The Mixer streaming platform was supposed to be the Twitch rival after we saw Twitch streamers Ninja and Shroud got Mixer contracts. However, Twitch vs Mixer was won by Twitch - so why couldn’t Mixer emulate the Twitch vs Kick rivalry and take over the live streaming market? What happened to Mixer shutdown?

#twitch #livestreaming #shorts